How to start an Affiliate Marketing Company?
One of the credible ways to earn online is through Affiliate marketing, so what is affiliate marketing?
Affiliate marketing is,
In simple words, to refer/recommend the product or services to people and earn money when they do business with the company you are marketing for.
Earning money? Well let’s call it passive income, now the words look more impressive, doesn’t it?
What are the different payment terms of an Affiliate program?
- Pay per sale
- Pay per click
- Pay per lead
One can easily make from few hundred dollars to millions through this affiliate business. But do you know how affiliate marketing program works?
- Cookie technology
- The customer’s actions are tracked from the affiliate’s network
- The affiliate website gets the commission from the online merchant based on the traffic and clicks.
But, is it so easy to become an affiliate for a brand or merchant?
Irrespective whether you need internal staffs or have knowledge about the services, the downside is about following the right steps.
Yes, irrespective of such advantages, the first step towards affiliate marketing is to research and find the right affiliate network. Since affiliate marketing is all about generating income, it is quite necessary you build the business with right marketing tactics.
Detailed Steps to Launch Affiliate Marketing Business
STEP 1: CHOOSE THE PRODUCT TO BE PROMOTED / SELECT THE NICHE
One can find a lot of brands that offer affiliate programs. Whichever may be the brand, primitively, you should select the product category that you feel more comfortable to work with. Brands that have these programs do also provide information on the commission that will be paid for each category. For instance, if you go to the Associates Program Advertising Fee Schedule page on Amazon, you will find the fixed advertising rates for the corresponding product categories.
STEP 2: BUILDING/DESIGNING A WEBSITE
Why do you need a website? I mean, affiliate marketing is not some new practice, so why out of the blue one needs a website now?
Because the internet has become a source for generating traffic that you need for doing business. We are in the digital industry, and one should never forget that classified ads don’t work or give you that opportunity to grow.
Design a website using best plugins, so that you easily track and measure the traffic.
STEP 3: SIGN-UP FOR THE AFFILIATE PROGRAM
Once a website is launched, sign-up for the affiliate program.
But how choose between the affiliate programs?
Well, go for the one that offer higher commission rates.
If you are starting affiliate marketing in India, then you should definitely go for Amazon over Flipkart, as you will be paid higher.
Let’s go through the steps that you will come across when you join this program. You have to,
- Sign-up for the affiliate program.
- Enter website address and other details.
- Discuss how you will promote the product on your website. (for eg: content for the product)
STEP 4: SELECT THE PRODUCT TO BE PROMOTED
As an affiliate, you should know what product is easier to promote as well as more profitable.
The product that you are going to choose and the medium used for marketing those products make a significant impact on the success of affiliate marketing program.
- HOW TO SELECT A PRODUCT?
- Go to product category; filter out items that don’t sell.
- Go for a product with a good market.
- Also, make sure the product is interesting as well as ever-green.
Caption: Make sure you like the product which is to be promoted and never ever promote too many products.
STEP 5: DEVELOP CONTENT FOR THE PRODUCT
Content is king, remember?
Let’s see the types of content that can be created for product promotion.
- Reviews
- How to articles
- Informational videos
- Product comparisons
- Discount articles
- Content curation
- Informative webinars
STEP 6: ADD AFFILIATE LINKS TO THE PRODUCT
Now you are an affiliate partner to some brand. Before getting down with the actual business, you should add links to the product.
It’s an easy process and affiliate partnerships work completely through these links.
- Go to link affiliate program.
- Find the unique affiliate link and use (copy & paste) it.
- Use the link as a hyperlink in content.(very important)
STEP 7: MAKE MONEY & CHECK THE INCOME
Once you feel that some good sales have been done through your affiliate links, you can easily visit and check your earnings from the report page.