Concentrating on Search Engines other than Google

When it comes to SEO most of the webmasters concentrate more only on Google as it has been the benchmark for quite some time now with the number of users increasing every day. This has led to webmasters starting to ignore the likes of Bing and Yahoo. It is important that search engines like Bing and Yahoo are given importance while optimizing a website for search engines.

Is Google, the one stop solution?

Google might be the leader when it comes to search engine and it might look like almost everyone uses Google. But Bing and Yahoo still has a huge following with users although it cannot be compared with Google.

But these search engines might have several leads a client might be looking for and by ignoring this search engines there is a possibility of losing such clients. Bing still powers Yahoo and AOL search engines and it has quite some users.

Bing also offers interesting features like monitoring site security, crawl performance indicator, keyword research tool and optimization recommendations. These tools might really come in handy when optimizing a website. By combining the information provided by both Google and Bing webmaster tools one has much more information at their disposal which goes a long way in optimizing websites better.

Yahoo and Bing also help in traffic along with Google making it an option that should not be ignored. By making use of both search engine features the success rate of a SEO campaign can be increased. There is also a possibility that websites which rank better in Google have more chance of ranking even better in Yahoo and Bing results as Google still remains the benchmark for search engine optimization.